PORTFOLIO

I'm Paula, a Entrepreneur, Marketing Strategist, Fashion Editor and Artistic Director based between Brussels, Paris and Rio.

I've been a resident of the fashion world for 29 years and counting. I have launched visionary ventures, shaped brands, designed collections, cultivated talent, led corporate teams, and offered refined brand consulting.

Before fashion, I was in the media industry. After fashion, I'll be an icon.

Entrepreneur, Marketing Strategist,

Fashion Editor & Art / Creative Director

PAULA LE MOULT

Before London College of Fashion I was a Fashion Editor and Costume Designer in São Paulo, after completing a MA in Design Management and Luxury Brand Management at ESSEC, I moved to London and used my business and creative skills to launch my third business, a fashion brand called Lily Franco.

Based between Brussels and Paris, when I am not coming up with new ways to market brands, carve new business opportunities or directing fashion campaigns, I am running Leblon Creative, a powerhouse of women artists transforming the creative landscape.

Past Clients

  • Talent Management | Creative Partner
    Founder

    2024 Brusssels

  • Luxury RTW Brand
    Founder | Creative Director

    2017 - 2023 Brusssels x São Paulo

    @lilyfranco_official

  • Private Equity Firn
    M&A Consultant | Luxury Retail EU

    2016 Brussels

  • E-Commerce Mngt Bureau

    Head of Business Development EU

    2016 Brussels

  • Retail Fashion Conglomerate
    Head of Marketing & Digital Brazil

    2009 Rio de Janeiro

  • Fashion Editor & Stylist

    2004 São Paulo

    /

    Senior Costume Designer

    1998 Rio de Janeiro & São Paulo